During the third and final Presidential Debate, the hashtag #TrumpBookReport was trending on Twitter. Turns out, I created this hashtag sensation, and I can teach you my tricks.

First, have an idea:

Every Trump speech sounds to me like a book report by a kid who obviously didn’t read the book.

— Daniel Morrison (@danielmorrison) July 7, 2016

Next, get a coworker to join the fun.

`danielmorrison I’m looking into The Grapes of Wrath. It’s a great book. These grape experts keep telling me no one else is as wrathful.

— Andrew Bad Hombre (`andrewbredow) July 7, 2016

Then, come up with a clever hashtag:

Can we make \#trumpbookreport a thing? https://t.co/2xFQM3xANS

— Daniel Morrison (@danielmorrison) July 7, 2016

Then, and this is the most important step. Wait 3+ months until someone with way more followers than you has the same idea:

Trump's foreign policy answers sound like a book report from a teenager who hasn't read the book. "Oh, the grapes! They had so much wrath!"

— Antonio French (@AntonioFrench) October 20, 2016

Fortunately someone found the hashtag, got Antonio French to notice, and here we are. #TrumpBookReport was trending on Twitter shortly after the debate ended.

The best part is that someone else even beat me to the idea. The Twitter account @TrumpBookReport predates my hashtag by a month, but I didn’t know about it until tonight!

So that’s how you create a trending hashtag. To summarize:

1. Come up with an idea (doesn’t have to be original).
2. Add a hashtag.
3. Wait (hardest part).
4. Get someone more popular than you to run with it.

Good luck with your trending hashtags. In the meantime, here are some more #TrumpBookReport!

#TrumpBookReport Tweets